Wednesday, August 22, 2012

Passing Judgment

Like any community the trans-community is a diverse community and we have our differences. I believe in the definition of transgender that encompasses everyone who cross the gender boundaries, from drag kings and queens to post-op transsexuals, including gender queer.

One of the words that create a lot of discussion is the word “tranny” for some it is a slur and for others that is how they identify. Some say that it is OK to use by the community but it is not OK when people outside of the community which is what how I feel. But I do avoid using it because some people are offended by it.

Which leads us to Swatch…
TIME TRANNY

LaChapelle’s creation for Swatch features a picture of the extravagant model and transsexual icon, Amanda Lepore. Surrounded by the blue and gold nimbus of a King Tut-like headdress, her face radiates a red-lipsticked smile. The strap is printed with various collaged images—a racy red car crash, a near-nude model. With all its red-nailed, performed femininity, this watch has as much going on as a fashion socialite, from the glitzy red, blue and gold palette to Lepore’s arched, flawlessly painted eyebrows. Humorously titled Time Tranny (GZ163), this irresistible piece is the delightful and surprising work from a provocative and edgy artist.
I think the watch was a crass commercial exploitation of trans-people (I say “was” because I guess that the watch came out several years ago.). The watch was not designed by anyone from the community but by a commercial artist.

Now this ad has been making the rounds of Facebook trans-community…


This ad stars a transgender 19-year-old Ukrainian transgender model Stav Strashko and I have mixed feelings about the ad. It also does exploit the trans-community but it does feature a trans-model and that is the source of my mixed feelings. I don’t like it, but feel that I cannot deny a trans-person the ability to make a living.

Tell us what you think? Is the watch exploitive? What about car ad?

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