Thursday, August 02, 2018

There’s Money To Be Made

Ever notice how we were ignored by healthcare providers and businesses until they realized that they could make money from us.
How 4 Next-Gen Makeup Lines Are Serving the Transgender Community
Vogue
By Ivana Rihter
July 30, 2018

It’s been a celebratory season in the name of Pride. Virgil Abloh used his newly minted title as menswear artistic director of Louis Vuitton to send a global message of inclusion by showcasing a diverse casting of models down a rainbow-hued catwalk in Paris. Celebrations commenced stateside and a mosaic of glitter filled streets across the U.S. in support of the LGBTQ+ community. Lady Gaga, ever the ally, debuted a showstopping neon eye, a gradient wash of red, orange, yellow, and blue, at New York City’s parade. Aquaria won RuPaul’s Drag Race and appears in Ryan Murphy’s 1980’s dance musical Pose, which debuted to great success on FX and now serves as the show with the most trans people in front and behind the camera in television history. Even more? Earlier this summer, Miss Universe’s first-ever transgender contestant was named—26-year-old Angela Ponce from Spain—and will compete to win the beauty title later this year. It’s a major feat, and the cosmetics industry is finally falling in line.

Because even though it may seem like makeup has long been at the center of the queer community, often considered a tool for self-expression, identification, and reinvention, most transgender people “don’t feel included in the beauty world,” says the trans makeup artist Dominique Anderson, who currently teaches a course called Classes for Confidence: Bold Beauty for the Transgender Community at Sephora. The good news is, in addition to the big-box beauty retailer’s in-store makeup classes which are offered free of charge to anyone interested in tips for covering up unwanted facial hair and tutorials for sculpting cheekbones to desired effect, there is also a slew of gender nonbinary brands and charities that are supporting members of the LGBTQ+ community—with even the Kardashians offering a hand. Here, a closer look at how brands and individuals are bridging the gap between the transgender community and the beauty industry.
Hmm… I wonder if the makeup will be for drag queens or for the rest of the community?

There are a number of good cosmetic companies out there already that have a good line of cosmetics for us like Mac and Avon, and a number of trans people are selling them. At the support group we had a number of sales people come in and do makeovers.

A friend who ran a boutique that catered for the trans community once told a story of going to a shoe conference in Las Vegas and wanted to buy women’s shoes in sizes 11 to 16. The clerk at the vendor table asked what he wanted such large shoe sizes and he told him they were for crossdressers. My friend said the salesman stepped back and said something to the effect we don’t sell to those people! My friend said he wanted 200 shoes in each size, he said that the salesman looked at him for a second, grabbed a pad and pencil and started figuring pricing.

You want our money… treat us just like your other customers.

2 comments:

  1. And if they won't sell to us or act stupid, with hold the green. Will get them every time. In todays society there are so many business that are looking for business we would be fools to give our money to anyone who even hints at "I don't like you or your people." But we must go further with this. If we hear that other minorities are denied we must join with them to boycott. All of us together must present a united front against bigots. I am not so sure I would have given my business to the shoe salesman who stated what he did. Hopefully there is and most likely another shoe company that would gladly sell no matter who was going to wear the shoe. He messed up and put money over the people. I would have said, "Oh that's too bad I wanted 200 shoes in each size and will find another vendor that isn't a bigot" Knowing me I would have then called him a ____________. I would have been sure to have the person I did end up buying from to inform the bigot about what a great sale he made.


    Keep up the great job you are doing Diana. This is where I get most of my news on what the monsters who run amok in this country are up too. At my age I am not going to give any of them an inch.

    ReplyDelete
  2. Where there's a Will, there's a way; where there's a Wilma, there's a way too. :-)

    ReplyDelete